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Finish First Insider, Issue #39
December 18, 2008
Welcome Back



Please enjoy another issue packed with evidence-based information about sports performance training and news about current events at Finish First Sports Performance. If you find value in this e-newsletter, please forward this message to your teammates, coaches, or other parents of hard working athletes.

Stay On Course

By Coach J. Hoy, CSCS, USAW, Jump Stretch, Inc. Certified,
Elite Performance Scientist

Over the last few weeks, I wrote several articles about goal setting for sports success. It is important to know that as you set your goals, write out your steps, and act on them, you will be headed in the right direction. Unfortunately, as you attain your goals, not everyone in your circle of friends will want to celebrate with you.

Dr. John C. Maxwell, in his book Your Road Map for Success: You Can Get There from Here says that there are two types of people: firefighters, and firelighters. Firefighters are those people who want to put out the fire you have for your dream. They have negative and poor attitudes about your success. Firelighters are those you want to help you and are willing to do what they can to take your success to a higher level. You will need to embrace those who are firelighters and surround yourself with positive thinkers and positive attitudes.

Dr. Maxwell gives a funny story to illustrate this point.

“A Canadian bird decided that it was too much trouble to fly south for the winter. He said to himself, “I can brave a winter. A lot of other animals do it. It just can’t be that hard.” So as all the other birds flocked away toward sunny South America, he stayed behind and waited for winter.

By the end of November, he was having serious second thoughts. He had never been so cold, and he couldn’t find any food. Finally, he broke down and realized that if he didn’t get out of there soon, he wasn’t going to make it. So he started flying south all by himself. After a while, it began to rain. And before he knew it, the water was turning to ice on his wings. Struggling, he recognized that he couldn’t fly any longer. He knew he was about to die, so he glided down and made his last landing, crashing to the ground in a barnyard.

As he lay there stunned, a cow came by, stepped over him, and dropped a plop right on him. He was totally disgusted. Here I am, he thought, freezing to death. I’m about to die. I’m on my last breath, and then this! What an awful way to go.

So then the bird held his breath and prepared himself to die. But after about two minutes, he discovered a miracle was happening: He was warming up. The ice on his wings was melting. His muscles were thawing out. His blood was flowing again. He realized that he was going to make it after all. He got so excited and happy that he began to sing a glorious song.

At that moment, the farm’s old tomcat was lying in the hayloft in the barn, and he heard the bird singing. He couldn’t believe it; he hadn’t heard anything like it for months, and he said to himself, “Is that a bird? I thought they’d all gone south for the winter.”

He came out of the barn, and lo and behold, there was the bird. The cat crossed over to where he was, pulled him gently out of the cow plop, cleaned him off—and ate him.”

Dr. Maxwell points out three morals to this story:

1. Not everyone who drops a plop on you is your enemy
2. Not everyone who takes a plop off you is your friend
3. If somebody does drop a plop on you, keep your mouth shut

The same things can be true for you as you realize your goals. Some of the people you consider your friends will be the firefighters (fighting your success), while others will be the firelighters (supporting you). Don’t let the firefighters get you off track in your journey to goal attainment.

Motivational Sports Quotes

Hockey is a man's game. The team with the most real men wins.
-- Brian Burke, Canucks GM

Life consists of what a man is thinking about all day.
-- Ralph Waldo Emerson

The actions of men are the best interpreters of their thoughts.
-- John Locke

You are today where your thoughts have brought you. You will be tomorrow where your thoughts take you.
-- James Allen

Nothing limits achievement like small thinking; Nothing expands possibilities like unleashed thinking.
-- William Arthur Ward

Give the Gift of Finish First Sports Performance Logo Apparel This Holiday Season!

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Holiday Training Center Hours

The Finish First Sports Performance World Headquarters Training Center will have the following Holiday hours:

Wednesday, December 24th: 9am - 3pm

Thursday, December 25th: CLOSED

Friday, December 26th: CLOSED

Saturday, December 27th: 9am - 3pm

Sunday, December 28th: CLOSED

Monday, December 29th: Normal hours of operation

Tuesday, December 30th: Normal hours of operation

Wednesday, December 31st: Normal hours of operation

Thursday, January 1st, 2009: Normal hours of operation

Christmas Newsletter

Due to the busyness and family obligations during the Christmas Holiday, there will not be a Finish First Insider newsletter during the week of December 25th.

There will also not be a newsletter on the week of Jan 1st, 2009 (I will be attending many athletic events to watch Finish First Athletes in Action!).

Thanks for making it a great 2008! Please have a great Holiday Season and expect more great newsletters in 2009!

Thanks again for subscribing to this free e-newsletter. I hope you enjoy reading it as much as I enjoy writing it. I look forward to your feedback as I continue to research to bring you the most current scientific training information available.

Should you have any specific article requests or questions, email me at Please visit for detailed sports performance training information and programs offered exclusively by Finish First Sports Performance.

Yours In Training,

Coach Jeremy S. Hoy, CSCS, USAW, Jump Stretch, Inc. Certified,
Elite Performance Scientist

Finish First Sports Performance

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